WD-40 Company Branding

Positive Lasting Memories

The challenge ID Studios embraced with the new WD-40 Company Headquarters was incorporating the values, heart and soul of a passionate, collaborative and inclusive culture based on “Creating Positive, Lasting Memories.” From the Automotive industry, Aviation and under everyone’s kitchen sink, they wanted their office to reflect the many facets of their customer’s lives. We took that breadth and embraced it with uniquely themed conference, collaboration and break areas.

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