College Apartment Branding

Good Vibes Only

This off-campus college apartment building near the Indiana University at Bloomington, home of the Hoosiers, underwent a complete phased transformation. They wanted warm and inviting touches with fresh, energetic highlights that appeal to the youthful residents. Layers of bright colors, neon signs, fun light fixtures and bold graphics balance out the brick and wood architectural elements. The quote in neon above the fireplace sets the tone, “Good Vibes Only”.

Photos © Steven Bullock